Pregnancy and the postpartum period are powerful transitions in a woman’s life. As hormones shift, bodies stretch, and priorities change, skincare must evolve too. We believe that what goes on your skin should be as clean, safe, and nourishing as what you’d feed your body. In fact, we craft every product with this in mind. Because when you're growing and nurturing life, simplicity and trust in your skincare matter more than ever.
This blog is a deep dive into how new and expecting mothers can rethink skincare not through complex 10-step routines, but through honest, nutrient-dense ingredients that honour the skin’s natural healing ability.
The Body Changes, So Should the Routine
During pregnancy and postpartum, your skin goes through just as much change as your hormones. Many women notice sudden dryness, increased sensitivity, breakouts, melasma (skin darkening), or stretch marks. Others may experience skin tightening, itching, or heightened reactions to conventional products.
Why does this happen? Simply put:
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Hormones like progesterone and oestrogen affect your skin’s oil production.
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Your immune system shifts to protect your growing baby.
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Increased blood flow and tissue stretching put stress on your skin barrier.
It’s not just a time of glow, it's a time of vulnerability.
That’s why our philosophy is to pare down, not pile on. When your body is already working overtime, your skincare should support, soothe, and protect never overload or interfere.
Tallow: The Star of Simplified Motherhood Skincare
Tallow, rendered from grass-fed beef suet, has been used for centuries as a healing balm. It’s rich in fat-soluble vitamins like A, D, E and K all of which support skin regeneration and elasticity. And its natural fatty acid profile mimics that of human sebum, meaning it absorbs effortlessly and strengthens the skin barrier.
Here’s why tallow is a mother’s best friend:
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It hydrates deeply without clogging pores.
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It supports the skin’s natural microbiome.
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It calms inflammation and irritation.
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It’s completely non-toxic, safe even for baby’s skin.
Our Nourish Balm, Luxe Balm, and Baby Balm are all built around tallow because we believe healing comes from the earth, not synthetic chemicals. And during pregnancy and postpartum, this is even more essential.
Let’s break down what a nourishing, safe, and minimal skincare routine can look like for mothers.
Morning Routine for Expecting and New Mums
Start your day with gentle care. No harsh soaps, no foaming agents, and no unnecessary steps.
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Cleanse with Tallow Soap: Our Scented or Unscented Tallow Soap gently removes excess oil and sleep-sweat while preserving your skin’s natural lipids. It won’t disrupt your pH or trigger sensitivity.
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Moisturise with Nourish Balm: Apply a thin layer to the face, neck, or any area of dryness. It creates a protective barrier against environmental stress, making it especially useful during colder months or after sleepless nights.
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Protect with Sun Balm (if heading out): Our non-toxic balm gives you a layer of natural protection against UV exposure with no chemical sunscreens needed.
Evening Skincare that Doubles as Self-Care
This is the time to unwind, exhale, and come back to yourself.
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Cleanse with Warm Cloth + Tallow Soap: Let this be a sensory ritual, not a chore. Take your time. Breathe deeply.
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Nourish with Luxe Balm: Massage a pea-sized amount into damp skin. Let the blend of tallow and botanical oils nourish overnight.
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Soothe with Magnesium Balm: Rub into your shoulders, lower back, or feet to ease muscle tension and support restful sleep.
This routine takes less than 10 minutes. But it restores. It centres. It lets you end your day with intention.
Stretch Marks, Itching, and Growing Bellies
As your belly grows, your skin stretches. This can lead to itching, dryness, and discomfort. Our Luxe Balm or Baby Balm is perfect here:
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Use it as a daily belly moisturiser.
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Apply it to hips, breasts, and thighs where stretch marks may appear.
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Reapply post-shower or after time in the sun.
What makes tallow unique here is its ability to penetrate deeply and support collagen production without synthetic additives or water-based fillers.
Postpartum Skin: Repairing, Restoring, Rebalancing
After birth, your skin can feel like it’s no longer your own. Whether you're dealing with:
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Hormonal acne
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Flaky, sensitive patches
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C-section scarring
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Sore nipples or dry hands from constant washing
It’s the perfect time to return to basics.
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Use Nourish Balm on dry patches, lips, and flaky areas.
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Use Baby Balm as a nipple balm (safe for breastfeeding) or nappy balm.
There’s no need for extra products when one balm can meet many needs.
What About Baby?
We’ve formulated our Baby Balm to be gentle enough for newborns and powerful enough for mum. Free from preservatives, fragrances, and synthetics, it’s perfect for:
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Nappy rash
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Cradle cap
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Eczema-prone areas
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Dry knees or elbows as they start crawling
In fact, many mums use it as a family balm, one jar for everyone.
Ingredients to Avoid During Pregnancy
While our entire range is safe, many conventional products aren’t. These are the ingredients we recommend avoiding:
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Retinoids: Often found in anti-ageing creams; linked to birth defects.
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Parabens and Phthalates: Hormone disruptors.
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Synthetic Fragrances: Can trigger nausea or skin reactions.
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Harsh Acids (like high-dose AHAs or BHAs): Can cause peeling or sensitivity.
With us, you don’t need to read labels and worry. Everything we make is crafted to be pregnancy- and baby-safe.
Why Simplicity Works Best
In a culture obsessed with more products, more steps, more solutions we believe in less. When you strip skincare down to what truly nourishes, your skin breathes easier, heals faster, and stays balanced.
Especially during pregnancy and postpartum, your body already knows what to do. Our job is to support it, not complicate it.
This is why our community of mothers often say they feel "relieved" once they switch to our skincare. It’s fewer decisions, fewer bottles, and fewer worries. But with more results.
Final Thoughts
Pregnancy and postpartum are sacred seasons. Your body is giving so much emotionally, physically, spiritually. The last thing you need is skincare that drains or overwhelms.
Instead, choose skincare that respects this chapter. Choose recipes from nature. Choose tallow, magnesium, and mineral-rich fats that the body recognises and absorbs.
We’re here to walk this journey with you. With every jar of balm, every block of soap, we offer a reminder: your skin doesn’t need to be fixed. It just needs to be fed.